You've pressed the buy button - now what? (aside from a big cheer here!)
We do have some limited stock but most stuff at the start will be made to order - by us.
NEXT...
One
The fabric needs to relax overnight. It gets lots of stress while rolled up with creases etc. These slowly ease out overnight.
Two
We only cut the amount of fabric we need for the swimwear we're making on any given day. This means less waste and no stock piling up.
Three
Sewing the garment involves between 10-12 seperate steps - all done the old-fashioned way by hand (we do use actual sewing machines - not a needle and thread - we aren't totally crazy).
Four
We carefully package your swimsuit in a box that's intended to keep. If you live within London we can also ship via a green bike courier. Every little helps.
YOU'RE ONLY AS GOOD AS YOUR SWIMSUIT
OK. White lie. It's not all about the swimsuit but every little helps right? We've crammed as much as we can into this suit and hope you can feel the difference. We also think they look pretty good too - hopefully you think so too.
We love fancy infographics - instead here are some hand drawn ones we made earlier. Every element is something we've tried to cram into the suit from sustainability, design, community, engineering and also the secret sauce - us (and you).
When you feel awesome in your new swimmers it makes getting out of bed for those early morning training sessions all the easier. Bob Bowman - the coach of Michael Phelps had a favourite quote:
"Do not worry if you have built
your castles in the air.
They are where they should be. Now put
the foundations under them."
We think there's something in that. We have a real drive to make great swimwear and help people get over their own Usual Objections. Putting the foundations down every day the old fashioned way with grit, determination, sweat and some tears.
ALL SHAPES AND SIZES
Right now we have 5 standard sizes based on an EU average. We know we're all different shapes and sizes and as we progress this suit will be available to fit more body types. If you try it on and it doesn't fit - let us know why and you could become one of our beta testers!
-
CM
-
IN
| Our Sizes | XS | S | M | L | XL |
|
UK Size |
30 |
32 |
34 |
36 |
38 |
|
Waist |
76.2 |
81.3 |
86.4 |
91.4 |
96.5 |
| Our Sizes | XS | S | M | L | XL |
|
UK Size |
30 |
32 |
34 |
36 |
38 |
|
Waist |
30 |
32 |
34 |
36 |
38 |
How to measure:
- Waist: measure around natural waistline, generally just below your rib and a few cms / inches above your navel
OTHER BITS
FREE SHIPPING FOR ORDERS OVER £100
FREE LIFETIME REPAIRS
FREE RETURNS
Gorgeous!
Love love love the Tidal Love cossie - joyous design, beautiful materials expertly put together - treat yourself! Excellent customer service too.
Treen
TIDE CHART LOVE
Best Swimsuit Ever!
Absolutely everything about Usual Objections is of the highest quality - service, swimsuit, even down to the special and considered packaging. I cannot recommend these swimsuits enough. The fit and feel is second to none and I’ve tried many! I’m getting some serious pool and sea envy as a result of that and the playful graphics! Thank you Linda & Rich
claire crowley
OVELIA SPECIAL
The brightest costume at the lido!
I contacted the team about remaking the giraffe design suit with the skinny straps and they were so helpful and accommodating. I was reasurred I would recieve it in good time and they were true to their word. Sizing was perfect and there was not a hint of chafe over a 3km swim and I felt supported and streamlined. I was by far the most colourful person at the lido that day and I felt awesome! Thank you so much U.O; I will be recommending your swim suits!
Charlie
GIRAFFE SCOOP BACK
Really flattering, excellent colour
I love this swimsuit - it's a great colour and the fit is excellent. A big confidence booster! Really personal service as well. Thank you!
Rachel M
PARROT GREEN
Awesome swimsuit!
I get compliments on this swimsuit every time I wear it. It fits great, is flattering and super comfortable in and out of the water. The scoop back isn't my usual style but the straps really stay up while swimming. Now just to decide on the pattern for my next one ...
Sara Marley
PURPLE HAZE LEOPARD SCOOP BACK
Love it!
I love it, the Octopus pattern is so cute and playful! The swimsuit fits really nicely and it's really comfortable to wear. I don't think I felt this happy with a swimsuit in years! As a bonus, my partner also loves it.
The packaging it came in was really well presented, and also had a waterproof bag that I started using straight away with the swimsuit to carry it back home after swimming.
J.B.
OCTOPUS
Great product, brand, and fantastic customer experience!
Swimming has been one of my passions since I was little, so you can imagine how I felt when I won a swimsuit from the Usual Objections competition back in February! And I never win anything!
The swimsuit came beautifully wrapped in tissue paper, in a lovely branded box with illustrations of swimmers in the inside (which I am intending to keep, way too pretty!) and a handwritten note from Linda & Rich.
The swimsuit fits perfectly and it feels very comfortable as well. It also came with an impermeable bag to put the swimsuit in once I have finished swimming! All very thought through to the last detail, so I am already thinking of the next print to buy from these guys, and there are so many!
Itziar Andreu
TIDE CHART LOVE
Fantastic swimsuit
I'm really happy with my swimsuit. I love the colours and patterns. In hindsight, I wish I had been a bit more adventurous when choosing (I'll do that for the next one)!
It feels very different to your standard Speedo swimsuit, as the fabric is a bit more substantial and nicely holds in any flappy bits, while being very comfy to swim in.
I've used it for around 9 months now, and it still looks brand new. Great quality product with amazing design ethos behind it!
Annette Excell
NAVY BLUE
An incredibly flattering cut
I opted for the blue swimsuit from UO because I enjoyed the bright orange outline against the tranquil navy. Having been so taken by the colours I hadn't given the cut as much thought – how foolish! This is an incredibly flattering cut. And the quality as high as promised. I've followed the garment's instructions and washed in cold waters after each swim and I think that helps keep its great shape. So buy it and do that
Hannah Whelan
NAVY BLUE
Can’t recommend enough
Excellent quality swimsuit and superb customer service. I can’t recommend this company enough - looking for an ethical swimsuit I found Usual Objections and I loved the design of the Margate Sunset but my size (XL) was not then available. I approached the company and asked them if they had plans to make their suits in larger sizes and lo and behold I now have a perfectly fitting excellent quality suit which is a joy to swim in. Thank you Usual Objections, I love my swimsuit!
Rebecca Murphy
MARGATE SUNSET
Stunning swimsuit
This swimsuit is a dream that does not go unnoticed: It gets compliments whenever I wear it!
I was really happy wearing it as both quality and print are outstanding.
I am a seasoned swimmer and this suit is very fashionable without compromising on comfort and performance. It feels great in the water and does not move at all. It’s like second skin and love the contrast binding and open back. Will definitely buy more from this brand. Highly recommend it!
Simona Marletta
PURPLE HAZE LEOPARD