22nd of August 2022                                                                                                                                                                                                       By Isabella Stephens

collaged black and white film photography beach
Film photography, Margate beach with dog, swimwear editorial
older lady beach editorial swimwear shoot, margate white cliffs

Usual objections took 5 beautiful women to Margate to model our new collection, heavily inspired by a typical British beach holiday! Meet Jill, Lowri, Emma, Susana and Itziar. 

Film photography, Summer at Margate beach, dog into tidal pool
Margate pier, film photography, Usual Objections swimsuit, fashion editorial
Swimwear film photography, Margate tidal pool
Action shot swimming, film camera
quote and image overlayed, film photography collage
Woman diving into sea, beach film photography, swimwear fashion
film beach photography in Margate, swimwear editorial, Summer British beach
Beach film photography, swimwear fashion shoot, British beach in Margate
Royal blue check swimsuit, film beach photography, Margate seaside

We picked Margate as it's such a special place for us. It holds a special sort of nostalgia, of British Summer holidays as a kid. 

Margate white chalk cliffs, swimsuit, summer, film photography, bubblegum swirl swimsuit
Pink Picnic swimsuit, Margate beach, swimwear film photography, British Summer
black and white film photography, British Summer time in Margate, swimwear
Margate tidal pool, film photography, swimwear editorial shoot
Margate cliffs, swimwear editorial in film photography

We loved how confident all our ladies felt in their Usual Objections swimwear! We also want to say a huge thank you to all our models from the Margate shoot. We would of course not been able to do it with out you! As Emma said it was such a beautiful, interesting, diverse group of people.

Keep your eyes peeled for our new designs, including shorts and bikinis - Perfect for all your outdoor activities, including swimming! We have also launched three new prints, available on both our swimsuit styles. 

Film photography, Summertime Margate beach, Bubblegum swirl bikini

Get in touch if you would like to be involved in modelling with us!!  Email us or get in touch via our instagram @usualobjections :)  Shop the Margate collection here: 

BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT
BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT

BUBBLE GUM SWIRL SCOOP BACK SWIMSUIT

COBALT BLUE SCOOP BACK
COBALT BLUE SCOOP BACK
COBALT BLUE SCOOP BACK
COBALT BLUE SCOOP BACK

COBALT BLUE SCOOP BACK

ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK
ROYAL BLUE CHECK SCOOP BACK

ROYAL BLUE CHECK SCOOP BACK

PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT
PINK PICNIC SCOOP BACK SWIMSUIT

PINK PICNIC SCOOP BACK SWIMSUIT

Photographer - Sade Mia                                                                                   Hair stylist - Kanae Kikuchi